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	<title>Comments on: BlackBerry &#8211; Taking Their Eye Off the Ball?</title>
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	<description>Growing business through systematic focus on customer values.</description>
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		<title>By: Corran</title>
		<link>http://rudyvidal.net/2009/10/blackberry-taking-their-eye-off-the-ball/comment-page-1/#comment-328</link>
		<dc:creator>Corran</dc:creator>
		<pubDate>Fri, 09 Oct 2009 16:08:29 +0000</pubDate>
		<guid isPermaLink="false">http://rudyvidal.net/?p=1551#comment-328</guid>
		<description>Rudy, I wonder the same thing? What happened at Blackberry to cause them to remove the Human or Emotional Quotient from their support of their product.  The Blackberry is a great device.  All of my friends know that I am very partial to Apple products, but like many, my company has a policy that is geared to Blackberries.  I am partial to Apple products for a reason and it has nothing to do with the fact that they have wonderful product.  It has to do with the fact they have exceptional customer support and service.  Oh by the way.  When I bought my iMac about a year and a half ago, I purchased the support package... I think it cost me 100 dollars for 3 years at the time.  That is about 33.33 per year.. or less than 3 dollars a month if my math is right.  But when I have a problem, they are there.  On the phone, email, chat.. you name it or I can go to my nearest Apple store and one of the &quot;Geniuses&quot; will help me.  

As you can see this is not FREE support but it sure is Valuable support and I am willing to pay for it.  They make it so it is a no brainer for me to say 100 dollars for 3 years.. sure.. great price.. great value.. I&#039;ll take it.  

I wonder why companies dont get it?  I&#039;m with you.  I know that as time continues the company I work for is getting it more and more.  They do in some areas, but fall short in others.</description>
		<content:encoded><![CDATA[<p>Rudy, I wonder the same thing? What happened at Blackberry to cause them to remove the Human or Emotional Quotient from their support of their product.  The Blackberry is a great device.  All of my friends know that I am very partial to Apple products, but like many, my company has a policy that is geared to Blackberries.  I am partial to Apple products for a reason and it has nothing to do with the fact that they have wonderful product.  It has to do with the fact they have exceptional customer support and service.  Oh by the way.  When I bought my iMac about a year and a half ago, I purchased the support package&#8230; I think it cost me 100 dollars for 3 years at the time.  That is about 33.33 per year.. or less than 3 dollars a month if my math is right.  But when I have a problem, they are there.  On the phone, email, chat.. you name it or I can go to my nearest Apple store and one of the &#8220;Geniuses&#8221; will help me.  </p>
<p>As you can see this is not FREE support but it sure is Valuable support and I am willing to pay for it.  They make it so it is a no brainer for me to say 100 dollars for 3 years.. sure.. great price.. great value.. I&#8217;ll take it.  </p>
<p>I wonder why companies dont get it?  I&#8217;m with you.  I know that as time continues the company I work for is getting it more and more.  They do in some areas, but fall short in others.</p>
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