http://rudyvidal.net/2010/05/corporate-alignments-the-courage-not-to-compete-on-price/ Growing business through systematic focus on customer values. Sat, 25 Jun 2011 06:04:07 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://rudyvidal.net/2010/05/corporate-alignments-the-courage-not-to-compete-on-price/comment-page-1/#comment-913 Rudy Vidal Tue, 11 May 2010 20:31:49 +0000 http://rudyvidal.net/?p=1805#comment-913 Tammy, thank you for commenting. Agreed. Unless we allow the customer to drive us, we will never be able to sustain whatever differentiation we have. Also, I find that asking your customers what they "want" and "need", rarely provides us with what they "value," which, at the end of the day is what really matters. thanks again for your comment. R Tammy,
thank you for commenting.
Agreed. Unless we allow the customer to drive us, we will never be able to sustain whatever differentiation we have.
Also, I find that asking your customers what they “want” and “need”, rarely provides us with what they “value,” which, at the end of the day is what really matters.
thanks again for your comment.
R

]]> http://rudyvidal.net/2010/05/corporate-alignments-the-courage-not-to-compete-on-price/comment-page-1/#comment-912 Tammy McLeod Tue, 11 May 2010 17:57:36 +0000 http://rudyvidal.net/?p=1805#comment-912 Great post Rudy. I see so much market activity right now that is being driven by the political arena or by regulators (sometimes one and the same) and I am constantly asking, "but what does the customer think, feel, want?" Only when we know that are we in a position to differentiate. Great post Rudy. I see so much market activity right now that is being driven by the political arena or by regulators (sometimes one and the same) and I am constantly asking, “but what does the customer think, feel, want?” Only when we know that are we in a position to differentiate.

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